Interpublic Group of Companies, Inc.
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Interpublic Group of Companies, Inc. (IPG) is a leading global advertising and marketing services company headquartered in New York City, United States. The company operates in the Media Representatives sector and provides a wide range of services including advertising, media buying and planning, public relations, and digital marketing. IPG has a diverse portfolio of clients across various industries such as automotive, consumer goods, financial services, healthcare, and technology.
IPG is committed to sustainability and has set ambitious goals to reduce its environmental impact. The company has recognized the need to transition to a low-carbon economy and is actively working towards decarbonisation. IPG has set a goal to reduce its greenhouse gas emissions by 20% by 2020, compared to its 2010 baseline. The company has also committed to sourcing 100% renewable electricity for its global operations by 2030.
To achieve its decarbonisation goals, IPG is focusing on corporate energy management and renewable energy procurement. The company has implemented energy efficiency measures across its global operations, including lighting upgrades, HVAC system optimization, and the installation of energy-efficient equipment. These measures have resulted in significant energy savings and reduced greenhouse gas emissions.
IPG is also exploring corporate power purchase agreements (PPAs) as a way to increase its renewable energy procurement. A PPA is a long-term contract between a renewable energy developer and a corporate buyer, where the buyer agrees to purchase a specified amount of renewable energy at a fixed price over a set period. PPAs provide a stable and predictable source of renewable energy and can help companies achieve their sustainability goals while reducing their energy costs.
IPG has already signed a corporate PPA for wind energy in the United States, which will provide the company with 100% renewable electricity for its operations in the country. The PPA will also help to support the development of new renewable energy projects and contribute to the growth of the renewable energy industry.
In addition to its own sustainability efforts, IPG is also working with its clients to help them achieve their sustainability goals. The company has developed a sustainability consulting practice that provides clients with strategic advice on sustainability issues such as carbon management, energy efficiency, and renewable energy procurement. IPG's sustainability consulting practice helps clients to identify opportunities to reduce their environmental impact while also improving their business performance.
IPG's commitment to sustainability has been recognized by various organizations. The company has been included in the Dow Jones Sustainability Index for North America for six consecutive years and has been recognized as a leader in sustainability reporting by the Carbon Disclosure Project.
In conclusion, Interpublic Group of Companies, Inc. is a leading global advertising and marketing services company that is committed to sustainability and decarbonisation. The company is actively working to reduce its environmental impact through corporate energy management and renewable energy procurement. IPG's sustainability efforts are not only benefiting the company but also its clients and the wider community. IPG's commitment to sustainability is a testament to its leadership and vision for a more sustainable future.